5 Ways To Get More Social Shares Of Your Blog Posts!
Why Do Social Shares Help? Because Social Proof Works!
It’s true – the more social shares on a post, the more chance that people are going to read your content. When people see that a post has hundreds or thousands of shares, they’re going to believe that the post they are reading is high quality.
People believe in social proof – in the digital age it’s a sign that something is popular, and will encourage them to take the content more seriously. Of course, this means when you’re designing your blog and writing your blog posts, you’re going to want to use some tips and tricks to help get more social shares.
I’m going to show you the most effective ways I’ve found to increase social shares of my blog posts. Some of mine now number in the thousands, which makes me feel super happy with my hard work!
Let me know in the comments below whether you have any other ways to get your own content shared, I love to hear your thoughts.
1. Use A Plugin To Make It Simpler For People To Share Your Blog Posts
I am absolutely in love with the Social Warfare plugin, and highly recommend it to help encourage people to share your content. Since using it I’ve seen a massive increase in the social shares I’m getting for my blog posts.
The plugin displays a bar on your posts that scrolls with the reader, and displays the amount of shares the post has had. This really helps with the whole social proof thing – people see it’s got a thousand shares and are more likely to engage with it than a post that only has five.
I am thinking about upgrading to the pro version too – it’s around £30 for a year’s licence and gives you a lot more options and customisation facilities, which I’m definitely interested in doing!
By having the share option really clear and easy to use definitely encourages people to go ahead and click that button. There are other plugins and themes that you can use for this, just check a few out and see what works for you and your blog.
2. Add ‘Click To Tweet’ Quotes To Your Posts
If you want another simple way to encourage people to share your posts, then you should try out ‘Click To Tweet’. It’s a plugin that enables you to add quotes into your post, that people can click and it will send it straight through to their Twitter for them to tweet.
Having something interactive can help people get involved, and it’s so quick and easy to do.
I have a plugin that I use called Better Click To Tweet, which displays the tweets like this:Struggling to get social shares? I show you 5 tips to making it easy to get thousands of shares on your blog posts! Click To Tweet
People like clicking on things!
3. Write Posts That Answer People’s Questions
Whilst everyone loves a sweet or interesting post, the ones that get all the shares are super helpful, in-depth posts that answer questions.
If you go out of your way to help someone with your blog posts, and provide lots of value, then people are much more likely to share it with their friends.
In my case, a lot of other bloggers read my content, and so they are likely to share my blog posts on their social media profiles because they know it might help someone else they know.
People like to be helpful themselves when they share blog posts, so make sure you’re giving people a reason to feel that way about your content!
These posts are usually 1000+ words, and cover the topic in great detail. They provide answers and solutions, and people leave with something new. Try to write all of your blog posts in the same way, and you’ll see an increase not only in social shares, but in traffic too.
4. Use Pinterest Every Single Day
Honestly, I know that if you’re a regular reader of AIMH, you must get sick of me talking about Pinterest! It’s only because it’s such an amazing thing!
Pinterest brings a ridiculous percentage of my blog traffic and I am obsessed with perfecting my strategy and seeing how much I can grow it.
But in relation to social shares, Pinterest also provides a huge percentage of these too! Sharing on Pinterest actually provides benefits to both parties, and so it’s much easier to build up shares using the platform.
If you haven’t really got involved with Pinterest in regards to your blog yet, then I highly HIGHLY recommend it. I’ve got a couple of other blog posts that are worth checking out if you need any help:
You will definitely not regret the time you spend working on your Pinterest strategy when you know the best ways to use it. It’s a brilliant marketing tool, and one you definitely don’t want to miss out on!
5. Simply Ask People To Share!
Sometimes, all you have to do is ask.
It’s good practice to have a call to action in all of your posts. It might be to get people to sign up to your email list, or have a look at one of your products. But it could also be to share your post if they enjoyed it!
If it’s not something you already do, give it a try to see whether it helps increase the amount of shares you get. As long as you do it in the right way, it won’t sound pushy at all. Include something along the lines of “If you liked this post, please share it with your friends – it helps no end!”.
Something like that is so simple, and yet it can make all the difference in encouraging people to take the leap from reading and enjoying your post, to actually sharing it with their own followers.
I hope you’ve found this post on increasing your social shares helpful! Growing your blog and gaining new audiences can take time, but things like this help massively, and can get you on your way much faster.
In turn, remember to share other people’s blog posts too! And that’s not just a ploy to get you to share mine!!
But honestly, you need to engage with other bloggers, and share their content. Find other bloggers in your niche and read their work. If you find it useful or interesting, or think your own readers might think so too – then share it! It helps bloggers reach new audiences, and helps you to build a relationship with them.
In future, the situation may arise where you can work together, because you’ve grown that connection with them. It’s really important in this industry to connect to other people in the same niche as yourself, and start to build those relationships up.
Also! Don’t Forget Your Free Access To My 7 Day Blogging Course:
Where To Go Next: