Clean Up & Organise Your Blog | Create The Perfect Portfolio!
A Little Bit Of Maintenance Goes A Long Way
I’ve been running All In My Head since April 2017 – and I’ve learnt so much along the way. As I’ve adapted and tweaked my techniques, my content has changed dramatically. And as we grow and improve, there are always things we need to update and organise.
It can make a massive difference to your traffic, engagement and growth. So if you’re wanting to organise your blog, you’re in the right place!
I decided to create a list of things to help you organise and clean up your own blog – and things that I am working on too!
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This one can be a bit of a pain. I’ve written over 100 blog posts now, and knowing that around 15% of them could do with looking at, editing, and updating seems like a nightmare task. But there are so many benefits to doing so:
- Your blog is your portfolio – all of your content pieces together what outside influences feel about your work. Making the effort to update and clean up your old posts can make the world of difference.
- Refreshing your content can bring in new readers, especially if you promote the post again.
- You wrote the content for a reason, why not make it something you’re even more proud of?
- By updating content, you can help improve your searchability. I’ve read that Google prefers older, updated content over brand new.
Check your headings and make sure the theme sits in line with your brand. Make sure the font has updated, especially if you’ve changed it since you started publishing posts. Sometimes it doesn’t pull through on old posts, so it’s worth double checking!
Another element to look at is your images. No doubt, as the months have gone by, you’ve learned a lot about what works and what doesn’t when it comes to photography. You might have better equipment, or found a new program that works wonders for your images.
Go through your posts and update images to better ones and update any featured images [if using WordPress], to make the post really stand out as something your readers cannot miss! Check out my list of blogging resources that every blogger needs if you’re looking for an awesome photo program to use.
Categories & Navigation
Making sure that your blog is easy to navigate is a really important part of making it a success. No-one wants to look at a site, read a post maybe, and then have no idea how to follow on. They’ll click away from your site in seconds. Most of the time, people don’t want to have to search for things. It’s slow and boring, and if another site is easier and simpler, then people will just go there instead!
Check your menu and make sure that you only have the things you really need at the top. If you are using WordPress, you can make drop down menus to hide elements from the front screen. If you have a lot of different topics and pages, setting up your menus in that way can make your site much easier to use.
People like to find things quickly and easily – don’t make it hard for them or you might lose them as a reader.
Sidebar & Widgets
This is something that I struggled with to begin with. There are so many awesome features you can have and I wanted them all!
And then I realised a few things.
- They were making my site sluggish and slow to load
- They gunked up my sidebar and made things look too busy
- They pulled away from the most important thing that I wanted people to see – my content
I decided to clear it all away and only leave in the things that actually helped and added value to my site rather than just being a flashy feature.
So, gone was the Instagram feed, and the list of brands I love, and so many other things that I just didn’t need! My site is faster, more clean-cut, and useful because of it.
I know that it’s really easy to be sucked in by all the amazing features you can have on your blog, but it’s good practice to always ask yourself these things before adding it:
Does it help my readers? Does it add something necessary or useful? Would I use it on someone else’s site if it was an option?
If the answers are no, then don’t put it in!
You can check out my post on what you need in your sidebar to really make an impact on your readers if you want to know which plugins and widgets I use!
This one is most relevant if you’re using WordPress. I am probably going to write about WordPress 99% of the time, because it’s what I use and what I know!
Plugins are those little apps we download that add something useful to our site. But whilst we are cleaning out everything else, those plugins can sometimes sit there even when they’re not being used. And what’s the point in that?
Once you’re done sorting out everything else, then just head to your installed plugins page, and start deactivating and deleting the ones you no longer need. There’s no point keeping them on your system if you’re not using them so get rid 🙂
Of course, there a lot of plugins that are incredibly useful, and by no means am I saying you need to get rid of those! There are some which I feel are absolutely vital if you want to make your blog successful.
Welcome To A Cleaner & More Organised Blog!
I hope that you’ve found these tips useful and it has given you some motivation to have a look at your own blog and see whether there are any tasks you need to complete!
I know as a blogger, you’re already thinking about #allthethings. Me too! But by doing the above, you’ll have a lot less to worry about, and you can simply focus on #therestofthethings…
If you haven’t already, you should definitely be focusing on starting an email list next. It gives you the privilege of being able to contact your readers directly and helps you connect in a way that you will never regret. Email Marketing will grow your business faster than any other marketing medium! I use and recommend MailerLite which is so useful for creating beautiful sign up forms, newsletters and more.
Let me know in the comments if there are other things you do to help clean up and organise your blog!