How To Plan Awesome Content Like A Boss!

Because We All Want More Time For The Good Stuff!

We all want to be able to spend more time on the things that we actually want to be doing. Be it writing posts, taking photos, talking to your readers, or researching new topics – we all have things we would rather be doing than trying to plan our time effectively.

So, how do you plan content like a boss?

I’m going to walk you through some of my top tips for planning content no matter your niche, and how you can take back control of your time. It will give you the freedom to be able to focus on the things you find more important and more enjoyable!

This is especially the case if you also work full-time, alongside your blog. Until recently, I focused 100% of my time on my blog. And then my circumstances changed at home, and I took a full-time job to make sure we could pay our bills and chip away at our debt.

Now, I have to be super efficient, and I’ve really neglected this blog recently, which I am really sad about. I’ve spent some time working out the ways that I can manage my time more efficiently, and plan content like the boss I am, and like the boss you are too!

Let’s jump into my top ways to plan content like a boss, no matter how busy you are.

Want to plan content for your blog like a boss? I show you my best tips and tricks to plan, schedule + organise your blog and business like a boss.

1. Keep A Notebook With You At All Times

By having one notebook that links with your blog and your business, it means that no matter where you are, you have all your notes with you.

It also means that no matter when inspiration strikes, you can get those ideas down, and you’ll never forget them. When it comes to the small amounts of time you have to actually write your posts, then you’ll have a notebook full of inspiring ideas that you can pull from.

I keep mine in my handbag, so that I have access to it at all times. I write down everything in there; be it things I want to change, address or simply write about later, I make sure I write it all down! I’d be lost without my notebook, and it really is one of the most useful things I own and use in relation to my blog and business.

2. Use A Planner To Organise Your Time

This is really important for the success of your business, regardless of whether you have other commitments or not. It’s all about making the most of your time – remember this:

We all have the same 24 hours a day. It's how we use it that counts. Click To Tweet

Make sure you use your 24 hours to the maximum possible, and don’t be afraid to push yourself. Don’t go too hard though – you still need to take time for relaxation, self-care, and your home life.

  • If you’re at work during the day, then make use of lunchtime for reading other blogs and commenting on people’s content, or manually pinning from Pinterest to boost the amount of real-time on Pinterest.
  • Schedule in writing time – give yourself 3 hours over the week to create the posts for that week – or whatever works best for you.
  • Use automation to make monotonous tasks as simple as possible. Fill up your Tailwind schedule [my referral link!] for the whole month one Sunday afternoon at the start of the month and forget about it. Use a virtual assistant for these tasks if you can afford to do so, and it’s the right thing for you and your business.
  • Spend half an hour or so each evening looking at your social media accounts and responding to people’s comments. You’re likely to use social media in the evenings anyway, it’s just about planning in some time for some strategic social media marketing.

By being smart about your schedule, you can run a successful blog alongside other commitment, and not feel completely wiped out. It’s all about minimising the fluff, and working on the things that actually matter.

Work out what’s important to you, your blog, and your business – and the goals and plans that you have – and then focus your energy on those things.

Plan content like a boss and focus on the more important things!

3. Use The Editorial Calendar Plugin [WordPress]

This one was a game changer for me and my blog. It’s a very simple calendar that you use to schedule in posts, and you can go from this screen directly into the ‘edit post’ screen, making it super effective.

I love how you can clearly see what’s going on for the whole month. You can view:

  • Which slots are filled with posts that are complete and scheduled to go live
  • Which posts are drafts and still need finishing
  • Which days still need posts planning and scheduling

Honestly, it’s been one of the best plugins I’ve ever installed for my blog, and I highly recommend it, especially if you want to stick to a weekly posting schedule and need help to stay organised. It’s such a simple thing, but it makes all the difference!

4. Decide On Your Blog Posts Weeks In Advance

This is definitely made easier by using the above plugin. The principle is basically being ahead of time, so that you have as much already in place as possible. This is something I wish I had done before I started working full-time again, as I was just too exhausted for the first few weeks, and didn’t have any content in place.

It’s a good idea to work a few weeks ahead, so that you have completed and scheduled posts weeks ahead of time. It gives you the freedom to not worry if you have to miss a week or two of blogging, for whatever reason. It also reduces stress, and means that you have a lot more leeway when it comes to writing new content too.

By getting in the habit of simply writing as many posts as you can when you feel inspired and motivated, you will reap the rewards of it in the long run! Your blog and business will thank you for the dedication and forward thinking.

Finding inspiration isn’t always easy – if you need help I have a post about finding blog post ideas that might help.

5. Don’t Be Afraid To Try New Methods

If you’re often left feeling burnt out and over worked, then it might be time to think of a new plan. Running your blog shouldn’t leave you feeling that way – it should be a fun and exciting way for you to spread your creativity.

If you’re struggling to find the time, and things always seem rushed, then it might be time to switch things around. Try writing at a different time of the week, and use a new scheduler to see if it might work better for you.

There’s nothing to be ashamed of when it comes to blogger’s burnout. We have ALL been there at some point. It’s so easy to get into habits that don’t necessarily make you feel good about your blog. You might be getting the work done, but at what cost?

Take things as they come, see if you can work out a better way, and don’t stress! It’s all about the creative process, and building a blog and business that works for you.


Where To Go Next:

How To Create A Productive Blogging Office Space

SEO Basics Guide For Beginners | Blog Posts

What Are Your Blogging Priorities?


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Aaaaah thank you so much for the suggestion of the editorial calendar! This is just what I needed. I need to up my organisation game (I am terribly disorganised haha). Thank you for this post!

Deborah Hunter Kells

There are so many editorial calendars… which was “the” one? Thanks so much for your input and a great post! Thanks Laura!